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Weekly Quote: Anne Janzer on Writers as Guides

"We cherish those writers who guide us through the unknown; they become friends and teachers we return to for insight." Writing to Be Understood by Anne Janzer

This week’s quote comes from Writing to Be Understood: What Works and Why by author, non-fiction coach, and “recovering marketer” Anne Janzer. My friend Jim shared some of her work with me, including a quote from this book, and that was enough to encourage me to pick it up.

My favorite writers and creators, the people whom I pay the most attention to and, to be frank, give the most money, are those who personify this quote. They provide immense value and guidance, doing so through engaging means that keep us all coming back to hear what they have to say next.. I’m happy to exchange my money for what they have to teach, because I feel richer at the end.

As a creative person, what Anne has outlined is a guiding principle for what I’m doing. I want my output to be useful and to extend beyond me. I want to help make new connections that continue to grow beyond the initial part I had in building something. That’s something I’m working on everyday, and books like this one are helpful in keeping me on the right track.

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Weekly Quote: Tony Fadell on Learning from Failure

"I learned more from my first colossal failure than I ever did from my first success." Build by Tony Fadell

This week’s quote comes from Build: An Unorthodox Guide to Making Things Worth Making, by Tony Fadell, and it speaks volumes about where growth typically comes from. Fadell led the teams that created the iPhone and iPod, and later the Nest Learning Thermostat. He knows well what success looks like, and in his work was able to replicate it several times. There are many reasons the three products mentioned above are household names, and failure is part of that. It’s a part of everything we succeed at, because as much as we’d rather not admit it, we learn more from productive struggle than from a successful day at the office.

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Weekly Quote: Steven Pressfield on Doing What Scares Us

Remembe your rule of thumb: The. More scared we are of a work or calling, the more sure we can be that we have to do it. - Steven Pressfield

This week’s quote comes from The War of Art by Steven Pressfield, a book worthy of regular visits from your time and attention. Pressfield reminds us that meaning lies in the hard stuff, the scary stuff, the stuff that we know is important but triggers our anxiety and makes us want to run away. We can’t run away.

There’s too much to do, and too many people are counting on us to not do what frightens us. We have to keep our heads up and keep going. There’s too much at stake not to.

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Weekly Quote: Building a StoryBrand With Donald Miller

This week's quote is from Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller.

Everyone has a story, and one of the key takeaways in Miller's book is that most people care more about their own story than yours. So, when trying to connect with others, it's best to make them the hero of the journey you'd like them to join you on.

This idea transcends marketing and building a business. It's a practical approach that makes a lot of sense in everyday life. Let people see themselves in your world; there's a good chance for a connection that works.

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Handling Minor Adversity

"How you handle even minor adversity might seem like nothing, but, in fact, it reveals everything" - The Daily Stoic

Here’s a great reminder that how we handle the little things matter, whether at work with our teams or colleagues or at home with our kids, partners, or in-laws.

For leaders, the little things can be a big part of a given day, and minor adversity happens all the time. So remember this quote the next time it seems you can’t catch a break. How you react matters, and people are watching and listening to learn how you handle it and who you are.

Once they find out, they won’t forget.

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